Graphic Europe is a guidebook to 31 cities in Europe written and illustrated by graphic designers based in those cities. The book features the best places to stay, restaurants, bars, galleries and cultural hotspots in each city, but is far from being a standard tourist guide. I was invited to design the pages on Bucharest.
Promotional material for a software application developed by Atlantic Airways, the national carrier of the Faroe Islands, and Lundin Software. The application is designed for internal aviation company usage, tracking aircraft parts, maintenance programs, journey logs, new orders and supplies. See large »
Logo design for an online shop selling quality cosmetics and toiletries, with an emphasis on supplying niche products that use organic or natural ingredients. The brand appeals to both men and women so the company needed to use a pure and natural image, but also very chic and modern.
Annual report design for Colliers International Romania. The client needed a facelift to their previous corporate template, by creating a more commercial look & feel that would also appeal to their residential and high-street retail clients. English and romanian versions were delivered.
Annual report design for NEPI Romania, the local branch of an international investment fund based in the UK. Photography services were delivered as part of the project, by shooting properties owned by the client in different cities in Romania. Web PDF version was also produced for electronic use.
I was commissioned by Lasecu contemporary art gallery to design a poster for Lille 3000 exhibition, on the theme of Invisible borders. The exhibition featured european designers and photographers, from Western Europe to Istanbul. See large »
Corporate design and consulting for the launch of RBS offices in Romania. The team designed all communication items needed for a new bank: forms, flyers, brochures, credit cards, outdoor and press advertising campaign, promotional items, corporate gifts, online templates, car branding. Commissioned by Odyssey Communication. Some samples »
I was selected by Cultures France and french designer and curator Philippe Apeloig to represent Romania in the 2008 European Cultural Season, by creating a poster on the topic of Walking. All 27 posters created by designers from each EU country were on display in the Paris Charles de Gaulle Airport terminals during the months of July and August 2008. See large »
Brochure design for romanian artist Vlad Nanca documenting his Dream of Bucharest project. 24 page stapled brochure, printed on uncoated paper, edition of 1000. Commissioned and published by Akademie Schloss Solitude, Stuttgart. Printed in Romania. See it large »
Prelaunch card design for one of Bucharest's largest commercial and residential developer. The brief required a premium, high quality visual that would reflect the core values of the company and it's customers. The graphic solution was a lineart illustration of the city, folded and delivered in special paper stock envelope. See it large »
Image campaign and collateral materials designed for the launch of a new digital television service. Materials delivered: brochure - 2 versions in romanian and english, flyer, poster, press folder, notebook and exhibition stand design. Commisioned by: Ines Advertising
The process included photo selection and retouching, CEO's photosession and layout design. The second part of the report is dedicated to financial information, including tables, graphics & type boxes. Also this part is printed on yellow tone paper resembling bank forms. Commisioned by: Lowe & Partners.
Logo design for Yootsa search engine. The brief was fairly simple, the logo needed to convey the idea of a search engine in the most basic of ways. I also designed template guidelines for their website that had to use dynamic Ajax elements and blocks of advertising space.
Personal film photography project capturing textures found in nature in different places in Romania, mostly leaves and grass forming natural patterns. Bodycopy (in romanian) by Felix Petrescu. Details »
Experiment fashion and design showroom, a high class store selling outfits from top fashion designers. Smooth, organic textures were used as background on various materials. In-store price tags, business cards and press advertising were designed. Identity developed with designer Adnan Vasile.
Identity design for Ciprian Tantareanu, product photographer. An interesting coincidence in romanian glyphs mixed with a monospaced typeface turned into a fine graphic solution for the logotype. The logo had to be very practical, to act as a stamp and easily stick to various promotional materials, such as postcards, envelopes or cds.
Lundin is a software development company based in the Faroe Islands. In 2005 they opened an office in Bucharest and needed a visual identity that would also work for the mother company. A standard stationery pack was delivered: business card, A4 letterhead and fax, cd-rom, powerpoint, notepad, envelope and press advertising templates.
Gas station c-store design applications, based on the corporate identity created by Saffron Consultants. The pilot Hei store was open in Timisoara in August 2005. The complete photo session took about a week, and there were about 50 food items we shot. Product photography by Gabi Hirit and food stylist Pino Galloni. Agency: Odyssey Communication
Annual report for the largest independent petrol producer and retailer in Romania. The process included layout design, board member's photosession, image bank photo selection, structural inserts of maps, graphics and tables in this 90 page report. Cd-rom and web versions were also produced. Agency: Odyssey Communication
Love Plus Pleasure water based lubricants packaging design, strawberry and plain water flavours. Targeted towards young, hip consumers, these packs were a challenge because of the small size, various production requirements and the amount of graphic elements that needed to be used. Agency: Odyssey Communication
The visual and text suggest the brand's values: dynamic, modern, creative, experienced. The image shows the sun in 4 different stages of the day, starting at sunrise with a complete cycle to the sunset, every stage being framed in a different fold. The folded card was sent to clients in special custom envelopes. Agency: Odyssey Communication
Interactive presentation for one of two oil refineries owned by the Rompetrol Group. Used for international fairs and trade shows, it was designed using Flash in both English and Romanian. 1000 pieces were produced.
Greeting card design for all female employees of Rompetrol. The use of special paper and textured background give the warm, friendly message that the CEO wanted to send. Agency: Odyssey Communication
I was featured in the july 2003 issue of Creative Review magazine, in an article on online magazines with Nukontrast, the magazine i had been curating. Names such as Beast, Tiger and This is a Magazine were also featured.

A selection of corporate, presentation and commercial webdesign projects.
Services range from plain template design to photo session, art direction, web development, web hosting, search engine optimization and website maintenance, support & updates.
Venchi - premium chocolate retailer
Sunday Fashion - online fashion store
Ensemble Raro - music group
Glow Media - new media studio
The Paper Will be Blue - film presentation
Authentic Source - cosmetics shop
Nepi - real estate investment company
Reciclatorii - csr campaign
Wood Profit - e-commerce portal
Bloom Bloom - floral design studio
Omnivore's Dilemma - foodbar
Vlad Mirita - romanian opera singer
A selection of sketches, various design proposals, drawings, doodles, logos, collages, stickers, event flyers & posters, or other things I designed. Take a look »