Lucian Marin, graphic designer

Bucharest, Romania. Phone: +40 (0) 721 230 631.
Independent design consultant working across different media including books, annual reports, brand identities & strategy, corporate literature, stationery and webdesign. Working freelance with an established network of designers, photographers, illustrators, editors and web programmers to deliver creative concepts and commercially effective designs worldwide. Passionate travel and landscape photographer.
Find out more in the biography page.
Selected design portfolio samples
graphic europe book

pressGraphic Europe Book, 2009

Graphic Europe is a guidebook to 31 cities in Europe written and illustrated by local graphic designers. The book is an alternative tourist guide which recommends the best hotels, restaurants, bars, galleries and cultural hotspots in each city in a visual manner. I was invited to design the pages on Bucharest.

gannet flyer brochure fold design

PrintGannet Brochure, 2009

Promotional material for a software application developed by Atlantic Airways, the national carrier of the Faroe Islands, and Lundin Software. The application is designed for internal aviation company usage, tracking aircraft parts, maintenance programs, journey logs, new orders and supplies. zoom

authentic source logo design

IDAuthentic Source Logo, 2009

Logo design for an online shop selling quality cosmetics and toiletries, with an emphasis on supplying niche products that use organic or natural ingredients. The brand appeals to both men and women so the company needed to use a pure and natural image, but also very chic and modern.

colliers annual report design

corporateColliers Romania, 2009

Annual report design for Colliers International Romania. The client needed a facelift to their previous corporate template, by creating a more commercial look & feel that would also appeal to their residential and high-street retail clients. English and romanian versions were delivered.

nepi annual report design

corporateNepi Annual Report, 2009

Annual report design for New Europe Property Investments Romania, the local branch of an international investment fund based in the UK. Photography services were delivered as part of the project, by shooting properties owned by the client in different cities in Romania. Web PDF version was also produced for electronic distribution.

lasecu exhibition poster design

artLasecu Poster Exhibition, 2009

I was commissioned by Lasecu contemporary art gallery to design a poster for Lille 3000 exhibition, on the theme of Invisible borders. The exhibition featured european designers and photographers, from Western Europe to Istanbul. zoom

bank banking corporate identity consulting design

corporateRoyal Bank of Scotland, 2008

Corporate design and consulting for the launch of RBS offices in Romania. The team designed all communication items needed for a new bank: forms, flyers, brochures, credit cards, outdoor and press advertising campaign, promotional items, corporate gifts, online templates, car branding. Commissioned by Odyssey Communication. zoom

exhibition airport paris poster design

artCultures France Poster, 2008

I was selected by Cultures France and french designer and curator Philippe Apeloig to represent Romania in the 2008 European Cultural Season, by creating a poster on the topic of Walking. All 27 posters created by designers from each EU country were on display in the Paris Charles de Gaulle Airport terminals during the months of July and August 2008. zoom

art brochure design

printVlad Nanca Brochure, 2007

Brochure design for romanian artist Vlad Nanca documenting his Dream of Bucharest project. 24 page stapled brochure, printed on uncoated paper, edition of 1000. Commissioned and published by Akademie Schloss Solitude, Stuttgart. Printed in Romania. zoom

christmas card design

promotionalBaneasa New Year Card, 2007

Prelaunch card design for one of Bucharest's largest commercial and residential developer. The brief required a premium, high quality visual that would reflect the core values of the company and it's customers. The graphic solution was a lineart illustration of the city, folded and delivered in special paper stock envelope. zoom

brochure flyer design collateral

printInes IPTV Brochure, 2007

Image campaign and collateral materials designed to raise awareness on a new digital television service. Materials delivered: brochure - 2 versions in romanian and english, flyer, poster, press folder, notebook and exhibition stand design. Commisioned by: Ines Advertising

eximbank annual report design

corporateEximbank Annual Report, 2006

The process included photo selection and retouching, CEO's photosession and layout design. The second part of the report is dedicated to financial information, including tables, graphics & type boxes. Also this part is printed on yellow tone paper resembling bank forms. Commisioned by: Lowe & Partners.

yootsa search engine logo design

identityYootsa Corporate Identity, 2006

Logo design for Yootsa search engine. The brief was fairly simple, the logo needed to convey the idea of a search engine in the most basic of ways. I also designed template guidelines for their website that had to use dynamic Ajax elements and blocks of advertising space.

photography design graphic texture

personalBotanical Paper, 2006

Personal film photography project capturing textures found in nature in different places in Romania, mostly leaves and grass forming natural patterns. Bodycopy (in romanian) by Felix Petrescu. zoom

experiment corporate identity design

retailExperiment Corporate Identity, 2005

Experiment fashion and design showroom, a high class store selling outfits from top fashion designers. Smooth, organic textures were used as background on various materials. In-store price tags, signage, business cards and press advertising were designed. Identity developed with designer Adnan Vasile.

product photographer identity logo design

logoCiprian Tantareanu Identity, 2005

Identity design for Ciprian Tantareanu, product photographer. An interesting coincidence in romanian glyphs mixed with a monospaced typeface turned into a fine graphic solution for the logotype. The logo had to be very practical, to act as a stamp and easily stick to various promotional materials, such as postcards, envelopes or cds.

lundin logo design identity

idLundin SP/F Corporate Identity, 2005

Lundin is a software development company based in the Faroe Islands. In 2005 they opened an office in Bucharest and needed a visual identity that would also work for the mother company. A standard stationery pack was delivered: business card, A4 letterhead and fax, cd-rom, powerpoint, notepad, envelope and press advertising templates.

hei collateral design menu poster bag

retailHei Store Collaterals, 2005

Gas station c-store design applications, based on the corporate identity created by Saffron Consultants. The pilot Hei store was open in Timisoara in August 2005. The complete photo session took about a week, and there were about 50 food items we shot. Product photography by Gabi Hirit and food stylist Pino Galloni. Agency: Odyssey Communication

annual report design rompetrol

corporateRompetrol Annual Report, 2005

Annual report for the largest independent petrol producer and retailer in Romania. The process included layout design, board member's photosession, image bank photo selection, structural inserts of maps, graphics and tables in this 90 page report. Cd-rom and web versions were also produced. Agency: Odyssey Communication

love plus packaging design

packagingLove Plus, 2005

Love Plus Pleasure water based lubricants packaging design, strawberry and plain water flavours. Targeted towards young, hip consumers, these packs were a challenge because of the small size, various production requirements and the amount of graphic elements that needed to be used. Agency: Odyssey Communication

creative card design paper fold

promotionalRompetrol Easter Card, 2005

The visual and text suggest the brand's values: dynamic, modern, creative, experienced. The image shows the sun in 4 different stages of the day, starting at sunrise with a complete cycle to the sunset, every stage being framed in a different fold. The folded card was sent to clients in special custom envelopes. Agency: Odyssey Communication

flash cdrom interactive presentation design

interactiveRompetrol Vega, 2005

Interactive presentation for one of the refineries owned by the Rompetrol Group. Used for international fairs and trade shows, it was designed using Macromedia Flash in both English and Romanian. 1000 pieces were produced.

greeting card design artwork paper texture

promotionalRompetrol 1st March Card, 2005

Greeting card design for all female employees of Rompetrol. The use of special paper and textured background give the warm, friendly message that the CEO wanted to send. Agency: Odyssey Communication

creative review magazine article

pressCreative Review Article, 2003

I was featured in the july 2003 issue of Creative Review magazine, in an article on online magazines with Nukontrast, the magazine i had been curating. Names such as Beast, Tiger and This is a Magazine were also featured.

webdesign

Webdesign

A selection of corporate, presentation and commercial webdesign projects.
Services range from template design to complete web development solutions: online shops, search engine optimization, content management system (cms) installation and customization, website maintenance and support.

 

La Bibliotheque - beauty salon
Venchi - premium chocolate retailer
Sunday Fashion - online fashion store
Omnivore's Dilemma - foodbar / bistro
Vlad Mirita - romanian opera singer
Authentic Source - cosmetics shop

 

Conaccento - music group
Glow Media - irish copywriting office
Nepi Plc - property investment fund
Ensemble Raro - music group
The Paper Will be Blue - film presentation
Wood Profit - e-commerce portal

Design process

one Briefing and research

To quote your project, please send a detailed briefing, including a draft content and structure, specific format requirements and project timeline.

I will then take a look at your corporate manual, your target audience and your competition to come up with a rough outline for your material.

two Work

We apply what we've learnt in the research stage to propose the initial mock-up. We work mainly to define the visual style and leave all the details for the next stage.

In case you don't have your own corporate imagery bank, we can use stock photography to support your content.

three Fine tuning

After receiving your feedback we apply the required design and content revisions, work on the details and fine tune the composition and typography.

In this stage we also prepare by setting all the technical details (format, resolution, database, passwords etc).

four Delivery

When everything is approved, the production files are delivered in high resolution format as download links, ready to be sent to the print shop.

For webdesign projects, all the public files, database and back-end CMS will be installed live to your server, user accounts created and tracking system installed.